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Start a free trial and unleash your data today!
As a B2C subscription business, deeply understanding your customers is mission critical to combatting churn and retaining revenue. But it's much easier said than done. That's why ModernLTV is here to help.
Powered by proprietary intelligence and purpose-built for marketing and business teams, ModernLTV unifies customer data, unlocks predictive insights, and automates critical workflows to combat churn and maximize LTV — without a single line of code. Let's start with the highlights of the platform:
Below is a side-by-side comparison of the current solutions:
CDPs
MLaaS
RaaS
SSaaS
ModernLTV
Intelligence
Largely descriptive analytics
Comprehensive and high performance
Descriptive, focused on payments
Descriptive, focused on payments
Predictive & descriptive
Integration
Low code, requires engineering
Requires significant development
Low code, requires engineering
Requires significant development
Zero engineering required
Customers
Large businesses, enterprise
Large businesses, enterprise
Small to medium businesses
Medium to large businesses
Small to medium businesses
While these platforms can serve as the source of truth for your customer data, they offer limited to no predictive intelligence to combat churn and require ongoing engineering support.
PROs
CONs
These platforms offer AI/ML models as a service, allowing data teams to eliminate the time-consuming steps of building and training a model and focus on the aspects that differentiate their product.
PROs
CONs
These platforms do offer value-added solutions for specific types of customer churn (e.g. payment failures), but have limited predictive capabilities that allow you to combat churn before it happens.
PROs
CONs
Every business needs to collect and process payments and many subscription businesses choose to layer on Recurly, Recharge, etc to handle all the subscription-related functionality. That said, while they provide off-the-shelf payment recovery solutions, they don't have nearly the range of functionality to comprehensively address customer churn.
PROs
CONs
